TINKR STUDIOS
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Toyota "Start Your Impossible"

FILM DIRECTION, PRODUCTION, POST-PRODUCTION
CLIENT: MCI GROUP SINGAPORE 2018

WE’VE HAD THE HONOUR OF SPEAKING WITH CELEBRATED LOCAL ATHLETE TOH WEI SOONG AT HIS TRAINING GROUND IN SINGAPORE. HE WAS APPOINTED BY TOYOTA MOTOR ASIA PACIFIC PTE. LTD, ALONG WITH BORNEO MOTORS (SINGAPORE) TO CHAMPION SOCIAL CAUSES UNDER TOYOTA’S FIRST EVER GLOBAL CORPORATE INITIATIVE, “START YOUR IMPOSSIBLE”.

WE SPOKE TO THE PARALYMPIAN HIMSELF TO FIND OUT WHAT MAKES HIM TICK. HE TOOK US ON A JOURNEY THROUGH HIS ACHIEVEMENTS, ASPIRATIONS AND THE THINGS THAT KEEP HIM HUNGRY FOR MORE EVERY SINGLE DAY.